Remodeling Professionals Name Cooper Lighting's Halo Brand the Leader in Lighting
Nov 5, 2010 Cooper Lighting, a division of Cooper Industries plc (NYSE: CBE), has announced that its Halo brand of recessed and track lighting has been named by REMODELING magazine as the Brand Leader in lighting. Sweeping all four categories, Halo was notably chosen in the lighting categories of Brand Familiarity, Brands Used in Past Two Years, Brands Used Most, and Brands Used in Past Two Years and/or Would Consider.
The REMODELING 2010 Brand Use Study was conducted by Readex Research, an independent research company.
Earlier this year, Halo was also chosen as the Brand Leader by Builder magazine subscribers for the eleventh consecutive year sweeping all four lighting categories that included Brand Familiarity, Brand Used in Past 2 Years, Brand Used Most, and Quality.
Author: BIO T&T
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